Indonesia-Jordan Trade Starts to Enter the Digital Platform


Jakarta – Indonesia – Jordan Business Council and Indonesia Startup Center signed cooperation to leverage trade in agricultural commodities between Indonesia and Jordan.

The signing of this cooperation also marked the beginning of the Indonesia-Jordan trade initiative by Indonesia Jordan Business Council (IJBC) through digital channels. “This is the first time we have explored trade through a digital platform,” said President of IJBC Mayra Andrea after the signing of the cooperation, at Nobel House, Mega Kuningan, Jakarta, January 17, 2019.

IJBC is an organization that aims to bring together Indonesian and Jordan business people to encourage bilateral trade between the two countries. The existence of this organization is supported by administrators of the Indonesian Chamber of Commerce of the Middle East & OIC Standing Committee.

The ISC is a startup community that was founded to help the growth of innovation. “Through innovation, we want to increase the number of the empowered-middle class in Indonesia,” said Indonesia Startup Center (ISC) Chairman Muhaimin Iqbal.

For starters, IJBC will facilitate the trading of dates and olives from Jordan to Indonesia through the iGrow platform, an agricultural crowdfunding startup that was also raised by ISC.

The Indonesian commodity that will be facilitated to be marketed in Jordan is the essential oil produced by one of the ISC startups, Etherische. “We prepared around 25 pure essential oils and aromatic chemicals to be introduced to the market,” said Dharu Indro Wibowo, Director of Etherische.

Dharu added that so far their products have been marketed to Italy and Taiwan. And they are now eyeing the Middle East market. Europe and the Middle East are known as big markets for essential oils. According to Dharu, the world essential oil market volume reaches US$ 5 billion.

In the same event, the President of IJBC also conducted a teleconference with the Chief Executive Officer of the Jordan ICT Association (Int@j) Nidal Bitar to explore possible cooperation between Indonesian businessmen and Jordan ICT businessmen.

“We are very pleased to explore any kind of collaboration,” Nidal Bitar said in the teleconference. Previously, the relationship between Indonesian and Jordanian ICT businessmen had been established.

Last September, several Indonesian ICT companies visited Jordan and participated in one of regional’s biggest ICT exhibition, the MENA ICT Forum held in Amman, Jordan.

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